8/6/09

Belgium Pavilion picks Smurfs



Officials from the Bureau of Shanghai World Expo Coordination, Belgium and EU as well as construction workers and a Belgian girl leave their fingerprints, which will be showcased during the Expo.



Belgian Vice Prime Minister and Finance Minister Didier Reynders gives a speech.



Hong Hao, director of the Bureau of Shanghai World Expo Coordination, delivers a speech.

Smurfs, the blue elf-like creatures, are ready to serve the Belgium Pavilion as its mascot during the 2010 Shanghai World Expo.

The Belgian animated creatures, created by Peyo in 1958, hit China in the 1980s with the Hanna-Barbera cartoon series and won countless domestic fans.

"Smurfs are lovely, kind and all good to others. They will not hurt anybody and are good people," said Leo Delcroix, the Belgian commissioner general.

The creatures are popular in both China and Europe and can be a good ambassador between China and Belgium, he added.

People dressed as Smurfs will welcome visitors while virtual Smurfs will present the pavilion's multimedia shows, he said.

The Belgian Expo team will decide whether a male or female Smurf would be the official mascot before naming it.

The pavilion will prepare an exhibition of all Belgium's famous cartoon characters, including Tintin, created by Herge in 1929.



Leo Delcroix, the Belgian commissioner general, delivers a speech.



Alexander Mclachlan, Counsellor of the Delegation of the European Commission to China, speaks.

Smurfs, the blue elf-like creatures, are ready to serve the Belgium Pavilion as its mascot during the 2010 Expo.

Construction started yesterday on the cube-shaped pavilion, which will have 5,000 square meters of space.

A fifth of the space will be taken up by the European Union's exhibition, its Expo debut outside its member countries.

At the ground-breaking ceremony yesterday, officials from the Bureau of Shanghai World Expo Coordination, Belgium and EU as well as construction workers and a Belgian girl left their fingerprints, which will be showcased during the Expo.

Visitors will enjoy the "bon vivant" lifestyle of the continent. A mini chocolate factory will make authentic Belgium chocolate free for visitors.

The pavilion aims to attract investment from China as well as to promote Belgian investors to China, according to Didier Reynders, Belgian vice prime minister and minster of finance.



Children sing for the ceremony.



an artist's rendition of the Belgium Pavilion



an artist's rendition of the Belgium Pavilion

Iranian delegation visits Expo Bureau

胡劲军会见上海世博会伊朗总代表Gholizadeh一行

scene of the meeting

A delegation led by Iran's commissioner general for the 2010 World Expo today discussed the country's exhibition with the organizer.

Iran has already secured a 2,000-square-meter rented pavilion. An official participation contract has also been inked between the Middle East country and the Expo organizer.

The commissioner general Gholizadeh said Iran will bring the most splendid part of its culture to the Expo.

Hu Jinjun, deputy director general of the Bureau of Shanghai World Expo Coordination, pledged every necessary support from the organizer.

The delegation also toured the Expo site.

Osaka unveils Expo pavilion logo



Osaka Pavilion's logo

The Japanese city Osaka has unveiled a wave-shaped logo for its pavilion in World Expo 2010 Shanghai Urban Best Practices Area.

The logo features a Chinese character "大" which represents the first character of the Chinese name of Osaka. Chinese designer Wang Yiqin, who now lives in Osaka, created the logo.

The winning design was selected among 307 entries following a public contest concluded in early June. Judges hailed the design for its combination of Chinese culture and beautiful wave shape, which demonstrates the understanding of Osaka's theme "Advanced Environment City - The Challenge of the Water Metropolis."

The logo will be published on the Internet, as well as in promotional materials and posters of Osaka's UBPA case.

Meanwhile, Osaka Pavilion has launched a public search for artwork that will run through October 31. Winners will be awarded Expo 2010 tickets. Details are available at http://www.digmeout.net/osaka/.

Osaka will present a watery world at its exhibit that introduces its development of water transport and how it prevents water disasters.

The display will also involve innovative and sophisticated technologies designed to achieve a more comfortable life and a better environment.

New Zealand officials discuss Expo exhibition with organizer

scene of the meeting

Phillip Gibson, New Zealand's commissioner general for World Expo 2010, exchanged views with the organizer yesterday on the construction and operation of the country's pavilion, which will showcase the balance between city and nature.

Hua Junduo, China's commissioner general for World Expo 2010, welcomed the delegation.

The New Zealand Pavilion, themed "Cities of Nature: Living between Land and Sky," will be on a 2,000-square-meter plot on the Pudong side of the Expo site. Construction has already started.

The pavilion exhibition will give a modern variation of the Maori story of how humans were created. The Maori believe forests and people are different aspects of the same creative spirit.

Michael Swain, the New Zealand Consul-General in Shanghai, was also present during the meeting.

Huge three-dimensional painting for Expo

German artist Edgar Muller (center) poses with the huge three-dimensional painting he made on the ground at a shopping mall on Nanjing Road W. yesterday. The 300-squaremeter work is the biggest 3D painting in the world. - Shanghai Daily

Touring exhibition promotes Germany Pavilion



a model of the Germany Pavilion

German officials have started touring major cities of China to promote its "Balancity" pavilion, Germany's official World Expo 2010 Website revealed early this week.

The exhibition features a model of the pavilion on a scale of 1 to 200 together with a film providing a virtual tour through the exhibition of "Balancity."

The film starts with showcasing the displays of Germany's federal states. Visitors will then gradually explore various places typical of a city -- a harbor, a factory, a garden, a park and a depot where exhibits and urban projects from Germany will be on show.

The exhibition also involves several posters providing information in German, English und Chinese about Germany's Expo involvement and the pavilion's architecture and exhibition.

The tour started in June in Shenyang, Liaoning Province, which was marked by a week-long exhibition. It has also reached the German Centre for Industry and Trade Shanghai Co and Goethe-Institute Shanghai.

It will hit Wuhan, Beijing and return to Shanghai in 2010. Its Shanghai leg also includes a series of exhibitions at Tongji University.

The 6,000-square-meter structure will be Germany's largest ever at an Expo and will comprise three exhibition areas that will showcase urban life and how the country's design and products can help solve urbanization problems.

It will demonstrate the importance of balance between modernization and preservation, innovation and tradition, community and the individual, work and leisure, and between globalization and national identity.

8/5/09

SKF magazine takes notes of Expo

Zhou Hanmin, deputy director of the World Expo 2010 Shanghai Executive Committee, elaborates on Expo's significance as well as how officials have countered the impact of the financial crisis in an interview with Evolution.

A senior organizer of the 2010 World Expo elaborated on Expo's significance as well as how officials have countered the impact of the financial crisis in an interview with Evolution, Sweden-based business and technology magazine today.

Zhou Hanmin, deputy director of the World Expo 2010 Shanghai Executive Committee, said hosting an Expo is an opportunity for China's development and 241 countries and international organizations have so far confirmed participation.

The organizer is committed to a green event, therefore eco-friendly materials will be used in its structures, Zhou told Evolution. He noted that green area will account for 37 percent of the site.

Advisory body gives Expo tips

The city's top advisory body has proposed that the World Expo 2010 organizer provide timely and frequent information on visitor flow via television, radio or short messages during the event to relieve possible overcrowding at the Expo site.

The Shanghai Committee of the Chinese People's Political Consultative Conference suggested in session on Monday that the organizer remind local residents to reschedule their visit by sending short messages or broadcasting real-time information on TV or radio if the number of daily visitors surpasses 800,000 or more, which will make the site overcrowded.

Screens at the Expo site providing real-time information on visitor flow at some popular pavilions were also advised, as well as some performances for visitors waiting to enter pavilions so that they won't get bored and restless.

8/4/09

Promotion Video

World Expo 2010 Shanghai China will be a great event to explore the full potentials of urban life; it will be centered on innovation and interaction; it will also offer a wonderful opportunity for cross-culture dialogues.
Better City, Better Life
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World Expo 2010 Shanghai China Date: May 1st, 2010 to October 31st
Location: Nanpu Bridge – Lupu Bridge region along both sides of the Huangpu River
Theme: Better City, Better Life
Sub-themes: Blending of diverse cultures in the city,
Economic prosperity in the city,
Innovation of science and technology in the city,
Remodeling of communities in the city,
Rural-urban Interaction
Goal: To attract the participation of 200 countries and international organizations and 70 million visitors

Poland Pavilion to be concert hall

an artist's rendition of Poland Pavilion

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an artist's rendition of Poland Pavilion

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scene of the groundbreaking ceremon

Poland will turn its Shanghai Expo pavilion into a gala concert hall during the 2010 event to invite visitors to dance and sing in memory of the great Polish musician Frederic Chopin, the Polish Expo team said yesterday as construction began on the pavilion.

"Puppet Night," "Rock Night" and "Chopin Night" concerts will be held inside the pavilion every day after 8pm.

Polish karaoke and Polish DJs and bands will come to the pavilion to invite visitors to sing.

Chopin's music will be performed in rock or pop styles to let visitors dance in the pavilion, said Slawomir Majman, commissioner general of the country's Expo exhibit.

Pianists from both China and Poland will play Chopin's music to commemorate the 200th anniversary of his birthday.

A Chopin concert is scheduled during the Expo at Shanghai Grand Theater on May 22, Poland's National Day.

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Marek Ziolkowski, deputy Marshall of the Upper Chamber of the Polish Parliament

Slawomir

Slawomir Majman, commissioner-general of the Poland Pavilion section of the Shanghai World Expo

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Hong Hao, director of the Bureau of Shanghai World Expo Coordination

"Music speaks to all people," said Marek Ziolkowski, deputy Marshall of the Upper Chamber of the Polish Parliament. He said music will be the main topic of the pavilion.

Dragon dances of both Chinese and Polish style will be performed at the pavilion's entrance. Four Chinese dragons in red and another four Polish dragons in yellow will meet each other every morning.

The 3,000-square-meter pavilion, mainly made of wood, gives the impression of a huge paper cutout building, tilted slightly upward from the ground.

The exterior walls or sides of the oblong quadrilateral structure are patterned like a traditional paper cut-out and are illuminated from within.

Poland is known for its traditional paper-cutting. Polish craftsmen can cut out an intricate pattern continuously, without clipping any piece of paper midway.

"The pavilion design evokes ancient artistry, abstract design and futuristic thinking," said Slawomir Majman, commissioner-general of the Poland Pavilion section of the Shanghai World Expo.

The design, one of 20 proposals, embodies the pavilion theme "People Create Cities," demonstrating the World Expo theme "Better City, Better Life."

The white building will appear to be made from a giant sheet of folded paper, an intricate, folkloric tracing of designs.

A dramatic feature will be the ramp connecting the entrance and the rooftop, which will house an open-air restaurant. Some eco-friendly and healthy, traditional Polish dishes will be served. During the period, the exhibition space will be filled with light filtering in through the cut-out exterior wall patterns.

At night, the pavilion will shine inside out with color. Cut-out figures will seem to be dancing on the wall.

The inner solid walls of the pavilion will function as screens, on which scenes of Polish city life will be projected.

The exhibit will include innovative urban designs that bring people into closer contact with nature and let them interact more easily with others. Visitors will enter an exhibition on the "future of cities." There, the wooden ground-level floor gradually will rise, opening to an auditorium for performances taking place below.

This entry ramp will lead from within to the roof where open-air film screenings, theatrical performances and concerts will be staged.

Green materials

The pavilion will be environmentally friendly, and there will be lots of green living things in the Expo environment. The basic construction material is wood, including the facade with the cut-out patterns that will be cut by laser. Most construction materials are recyclable, and since the pavilion must be removed from the Expo site after the six-month exhibition period, part of the wooden structure will be reconstructed in a Polish city.

The pavilion explores the importance of the "personal" experience between buildings and people.

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an artist's rendition of Poland Pavilion

In addition to Poland's urban achievements in making cities more livable, the pavilion will feature the life and music of Poland's Frederic Chopin (1810-49), best known for the "Blue Danube" waltz among other compositions.

Next year will be the bicentennial anniversary of the birth of this one of the world's greatest and most creative composers. The building will contain a concert hall, auditorium and performance space inside and on the roof.

"Chopin is more than a composer, he represents the nature of the nation," said Majman. "But we will have a very modern interpretation of his masterpieces."

A 15-minute performance with orchestra and choir will resound in the pavilion during the exhibition. A separate concert by Polish composer Piotr Rubik and his band has been planned to celebrate the Polish National Day in May 2010.

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the uniforms for staffs in Poland Pavilion

A "Shanghai Rhapsody" especially composed for the 2010 Expo will be performed in the pavilion by the Wroclaw Academic Choir directed by Alan Urbanek and Polish Radio Symphony Orchestra. People can download and listen to the music at www.expo2010.com.pl. Poland Pavilion Highlight: The exterior walls or sides of the oblong quadrilateral structure will be patterned like a traditional paper cut-out and illuminated from within.Theme: People Create Cities What to see?

During the period, the exhibition space will be filled with light filtering in through the cut-out exterior wall patterns. Shadows of the paper-cut patterns will be projected on the ground inside the pavilion. At night, the pavilion will shine inside out with floating colors. Cut-out figures will seem to be dancing on the wall.

The inner solid walls of the pavilion will function as screens, on which scenes of Polish city life will be projected.

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an artist's rendition of Poland Pavilion

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an artist's rendition of Poland Pavilion